CES: "The Future of Advertising" featuring P&G

In honor of CES, we've put together this highlight video from the "Future of Advertising" session featuring P&G. Be sure to watch the video below to learn how industry experts are providing genuine value to their consumers.

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Introducing The Consumer Engagement Playbook

Jebbit has developed 8 plays to combat common marketing challenges and increase consumer engagement across all channels.

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The Consumer Data Trust Index

How much do consumers trust brands with their personal information? We asked 1,000 US consumers which brands they trust—and why.

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Customer Stories

Customer Stories

Cocktails & Conversations: Episode 3 featuring Salesforce

As third-party cookies disappear and privacy regulations expand, truly knowing your consumer has never been more important. How is your brand adapting to the shift away from third-party cookies and towards first-party declared data? Join Jebbit’s Pam Erlichman & Salesforce’s Sonia Chung on June 3rd as they discuss: – Strategies for collecting & prioritizing first-party

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Cocktails & Conversations: Episode 2 featuring Epsilon

We’re back with a new episode of Cocktails & Conversations! In this episode, Pam sits down with Kelly Nickerson, Vice President, Retail Strategy & Analytics at Epsilon. Watch the full episode below to learn: What Kelly and Pam are drinking (of course!) Quarantine Learnings the Main Event: Personalization vs. Privacy How Epsilon provides genuine value

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How this COVID-19 campaign used a digital quiz platform to reach more than 2 million people

The original publication can be found here. by Sabrina Sanchez The Virginia Department of Health turned to Jebbit to answer residents’ COVID-19 questions. When the World Health Organization declared COVID-19 a global pandemic a year ago, the Virginia Department of Health found itself overwhelmed by calls from confused and panicked residents. During that time, Suresh

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How CBD Brand beam Uses Interactive Quizzes to Educate Consumers and Boost Conversions

Check out the original article in Retail Touchpoints. The CBD industry has seen explosive growth in recent years, especially in the booming wellness sector. U.S. consumers spent an estimated $14.9 billion on CBD products in 2020, with that number projected to increase to $26.4 billion by 2025, according to research from New Frontier Data and Square. This growth trajectory is particularly

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Research & Opinion

Declared Data 101

How To Measure ROI on Your Quiz Strategy

By: Alexia Phipps, Strategic Client Partner at Jebbit CPGs, Telecomm, retail, auto, and beauty are just a few of the industries launching quizzes or gamified experiences to their consumers today. Quiz Commerce is an effective way to collect first-party, declared data at scale and increase consumer engagement in a conversational way. Many brands, however, have

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10 Tips to Transform Your Digital Marketing Strategy

Picture this. The year is 2010, and you’re watching your favorite show on Hulu. If I had to guess, you’re either anticipating the discovery of what’s in “The Hatch” (if you were a “Lost” fan) or laughing along to Michael Scott’s antics (any “The Office” fans out there?). Suddenly, you’re met with 180 seconds of

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Beauty, Technology, & Consumer Trust

Now, more than ever before, consumers are shopping online for beauty products. The success of this transition is highly dependent on the latest and greatest technology to replicate the in-store shopping experience online.

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How to Create an Interactive Lookbook

Check out these tips and tricks to incorporate interactive lookbooks into your consumer’s shopping experience.

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Marketing & Advertising News

Marketing & Advertising News

5 ideas to maximize ROI this back-to-school-season

Experts predict this back-to-school shopping season will be a record-breaking year. We've gathered the top 5 tips and tricks marketers can keep in their tool belt to deliver greater personalization this season.

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How To Measure ROI on Your Quiz Strategy

By: Alexia Phipps, Strategic Client Partner at Jebbit CPGs, Telecomm, retail, auto, and beauty are just a few of the industries launching quizzes or gamified experiences to their consumers today. Quiz Commerce is an effective way to collect first-party, declared data at scale and increase consumer engagement in a conversational way. Many brands, however, have

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The Power of Personalized Product Recommendations

We’re back with some more tips and tricks to help your brand optimize your declared data strategy. This week we’re talking about all things personalization, since it’s no secret that personalization has been a priority for brands across all industries especially in recent years.  Yet the days of personalizing a consumer’s name within an email,

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8 Reasons to Gamify Your CBD Marketing Approach

Brands globally are using a guided selling strategy to increase engagement, capture first party data, and communicate with consumers more authentically.  Consumers love to unlock recommendations from experts, while willingly sharing data that would otherwise not be collected.  Why make assumptions about consumers when there’s an opportunity to ask them questions at scale?  If you

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