Jebbit has developed 8 plays to combat common marketing challenges and increase consumer engagement across all channels.
How much do consumers trust brands with their personal information? We asked 1,000 US consumers which brands they trust—and why.
Before California's new data privacy legislation goes into effect in 2020, marketers will need to know what it is, how it applies to them, what they need to do to comply, and how it might change their jobs.
Jebbit Announces its Declared Data Platform is now available on the Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace
Customers can now collect and activate direct-from-consumer first party data through interactive digital experiences.
Declared Data 101
Creating a declared data strategy doesn’t have to be complicated. Here’s how you can make your plan to collect and activate consumer-consented first-party data at scale.
This fully editable template is everything you need to map out your declared data strategy.
Consumer Data Types, Explained: The Difference Between Third-Party, Second-Party, and First-Party Data
Confused by the marketing data landscape? Here’s your primer on consumer data types and their respective pros and cons.
Data Privacy & Legislation
Struggling to wrap your head around GDPR, the CCPA, and other proposed data privacy legislation? It all comes down to reconceptualizing data as a privilege, not a commodity.
We're not arguing semantics! Understanding the CCPA's terms and definitions is the first step to compliance.
Research & Opinion
Every brand wants to be the first name that pops into consumers' heads when the holidays roll around, but not everyone can be. How do you rise through the ranks?
We crunched the numbers on last year's holiday campaigns and learned a lot about what consumers are looking for in their holiday shopping. You won't want to miss out.
The personalization of an in-store shopping experience is great. But how (and why) should you bring that experience to your digital channels?