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August 10, 2022

Jebbit CEO Tom Coburn Receives Prestigious Ernst & Young Entrepreneur of The Year 2022® New England Award as Company Expands Operations into Canada

Jebbit CEO Tom Coburn Receives Prestigious Ernst & Young Entrepreneur of The Year 2022® New England Award as Company Expands Operations into Canada. Zero-Party Data Leader also Announces Four Leadership Appointments.

Vice President, Content & Partner Marketing

BOSTON, MA - August 9, 2022 -- Jebbit, the provider of the world’s leading Zero-Party data platform, today announced Tom Coburn, Chief Executive Officer of Jebbit, has been named an Ernst & Young LLP (EY US) Entrepreneur Of The Year® 2022 New England Award winner. In conjunction with the news, the company also announced several additions to its executive leadership team: Lacey Brandt as Chief Financial Officer, Jed Schneiderman as Vice President and Country Manager, Canada, Ted Hirschey as Global Head of Strategic Partnerships, and Kalen Kimm as Partnerships Director of the Strategic Partners Team.

“I’m honored to receive the Ernst & Young Award. It’s a testament to the entire Jebbit team and what we are accomplishing together on behalf of our clients”

said Tom Coburn, CEO and co-founder of Jebbit. “I am also thrilled that Lacey, Jed, Ted, and Kalen are joining the team to expand our leadership, momentum, and product innovation.”

As a New England Ernst & Young LLP (EY US) Entrepreneur Of The Year® award winner, Coburn was one of ten winners representing the region and will now be considered by the National independent panel of judges for the Entrepreneur Of The Year 2022 National Awards. National winners will be announced this November.

In her role as Chief Financial Officer, Lacey Brandt takes responsibility for the company’s financial transactions. Lacey comes to Jebbit with over 25 years of financial management experience in global, high-growth software companies. She also offers solid experience in building teams, managing growth, fundraising, and M&A. Before Jebbit, Lacey was the CFO of CyberGrants (an Apax company now part of Bonterra) and Workable. Earlier in her career, she served as CFO at both high-growth private and large public companies, including Jumptap, Spotfire, and eXcelon (NASDAQ: EXLN).

In the newly-created role of Vice President and Country Manager, Canada, Jed Schneiderman will take the helm of Jebbit’s Canadian operations and will handle responsibility for driving core business growth across the region. Prior to joining Jebbit, Schneiderman was Senior Vice President, Business Development for Kognitiv Corporation. Schneiderman has a track record of building successful businesses in the mobile, streaming, broadcast, and internet technology spaces, and has held key leadership roles at companies including Microsoft Canada, CTV Television Inc., MTV, Procter & Gamble, AOL Canada, and more.

As Global Head of Strategic Partnerships, Ted Hirschey will build Jebbit’s strategic partnerships network which includes companies like Klaviyo, Publicis/Epsilon, SAP/Emarsys, Salesforce, and more. Hirschey was most recently Senior Director, Strategic Development for Getty Images. He has over 20 years of experience in the technology sector where he has built, sold, and delivered on integrated partnerships in direct sales, strategic partnerships, business development, and product management roles for companies including AltaVista, Performics, ExactTarget/Salesforce, Octiv, Wunderkind, and others.

Kalen Kimm joins Jebbit as a Partnerships Director on the Strategic Partners Team, where he will lead the development and expansion of strategic partnership relationships and expand business across Jebbit’s cloud, technical and agency partners. Kimm previously led partner expansion for UserTesting (which IPO'd at the end of 2021) and has garnered recognition for building out world-class partner ecosystems from the ground up in a variety of leadership roles.

“Every marketing technology partner is looking for ways to help brands capture more first-party data and Jebbit answers that call”

said Ted Hirschey, Global Head of Strategic Partnerships. “I’m excited to be leading our partnership efforts and working with key partners such as Salesforce, SAP, Qualtrics, and Klaviyo. Expanding our roster so our clients’ zero-party data can be activated in all their systems of record is more critical than ever.”


About Entrepreneur Of The Year®

Entrepreneur Of The Year is the world’s most prestigious business awards program for unstoppable entrepreneurs. These visionary leaders deliver innovation, growth, and prosperity that transform our world. The program engages entrepreneurs with insights and experiences that foster growth. It connects them with their peers to strengthen entrepreneurship around the world. Entrepreneur Of The Year is the first and only truly global awards program of its kind. It celebrates entrepreneurs through regional and national awards programs in more than 145 cities in over 60 countries. National overall winners go on to compete for the EY World Entrepreneur Of The Year™ title.

About EY

EY exists to build a better working world, helping create long-term value for clients, people, and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax, and transactions, EY teams ask better questions to find new answers to the complex issues facing our world today.

EY refers to the global organization and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation is available via EY member firms do not practice law where prohibited by local laws. For more information about our organization, please visit

Ernst & Young LLP is a client-serving member firm of Ernst & Young Global Limited operating in the US.

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