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Feature Releases & Product Updates
January 10, 2023

Unlocking the Possibilities of QR Codes with Jebbit Experiences

Nobody had a glow-up in the last couple of years like the QR code…well, maybe Neville Longbottom. In the last 2 years, QR codes have made a comeback in a big way. You can view the menu at your favorite gastro-pub, get the 3D instructions for building a dollhouse, tip your favorite cover band, etc. The list goes on! Well now, you can create QR codes for any Jebbit experience and view performance analytics to compare results against all of your channels!

Matt Derda
Director of Customer Marketing

What are QR Codes?

QR codes, or Quick Response Codes, are small, pixelated images that enable consumers to access content immediately on a mobile device. Basically, QR codes are scannable barcodes. They are able to store large amounts of data and work as a connector at any stage of the consumer journey.

Why are QR Codes Back?

In-store shopping is back with a vengeance, but it's time to step into the future of omnichannel retail. With Jebbit, you can engage consumers wherever they are and offer them an exchange of information for something valuable (like discounts or giveaways). QR codes provide brands with endless opportunities to capture consumer attention through products, displays, direct mail and events! Now converting customers has never been easier: no matter their location in the buyer journey – your brand message will be waiting for them.

QR Code Benefits 

QR codes offer numerous benefits for marketers looking to engage customers on an individual level. These benefits include: 

  • Increased engagement - Customers are more likely to interact with experiences when they're delivered via a QR code as opposed to other methods like email or SMS. 
  • Easier accessibility - With QR codes, customers don't need to take extra steps like downloading an app or navigating away from where they currently are in order to access content. They just scan the code and they're ready to go!  
  • Improved tracking - Thanks to Jebbit's analytics, marketers can easily track the performance of their campaigns in real-time and make data-driven decisions about how best to optimize their experiences. 

Check out this clip of James Sharman, Performance and Content Lead, Haleon discussing how they plan to use QR codes for Jebbit experiences in store for their Centrum brand:

QR codes have come a long way since first being introduced in 1994—and thanks to Jebbit Experiences, they've now become an integral part of marketing efforts! By using QR codes as part of your customer experience strategy, you'll be able increase engagement levels and boost conversions while also getting valuable insights into consumer behavior though our powerful analytics platform. So what are you waiting for? Get started today and unlock the possibilities of QR Codes with Jebbit Experiences!

Check out how easy it is to engage people with a QR code:

CLICK HERE to talk with a Jebbit expert and get started on your QR Code journey today!

Matt Derda
Director of Customer Marketing

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