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Case Study
March 28, 2023

NuLeaf Naturals achieves a 25% reduction in customer support tickets using a Jebbit Product Match Quiz

NuLeaf Naturals is one of America’s top pioneering hemp companies. Since 2014 NuLeaf Naturals has been committed to creating the world’s highest quality cannabinoid products in their most pure and potent form. Their mission is to create premium cannabinoid wellness products they would not only take themselves but also share with family and friends.

Jenna Galletti
Content Marketing Specialist


NuLeaf Naturals recognized that since so many people are just starting out trying CBD products, a lot of product education was needed in order for consumers to feel comfortable making their first purchase. This put a strain on the NuLeaf Naturals support team so they were looking for a solution that would help guide customers down the purchase path without losing the personalized touch of a support associate. 


NuLeaf Naturals is staying one step ahead of the game by improving the onsite experience for their consumers and giving them the truly personalized interactions that customers typically only receive at brick and mortar stores. 

NuLeaf Naturals did this through a personalized product finder quiz where consumers were asked 7 questions about their lifestyle and previous CBD experience in order to find the best product match for their needs.


By leveraging Jebbit NuLeaf Naturals saw: 

  • Valuable insights on their consumers health and wellness habits, giving them insights as to how else NuLeaf can support them in their wellness journey
  • Insights into their website visitors experience with CBD, giving them insight into how much educational content they should further invest it

Higher than average quiz results:

  • 99% of users who saw the quiz engaged with it
  • 75% of of users who took the quiz completed it
  • 20 - 25% reduction in website visitors needing to speak with a support associate for a product recommendation

Pretty impressive, right? We'd say so.

Get the same results by creating your own Jebbit quiz for your brand.

Jenna Galletti
Content Marketing Specialist

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