Boston, MA–Jebbit today announced that the company was named the 2014 Innovative Technology of the Year – Sales & Marketing winner by the Mass Technology Leadership Council (MassTLC) during the 2014 Technology Leadership Awards. Jebbit’s post-click engagement technology empowers brands to drive more revenue and engagement from consumers after they click on a given ad, social post or email message.
“The 17th annual MassTLC Leadership Awards shines a spotlight on the vibrancy of the state’s position as both pioneer and leader in technologies that are fueling Massachusetts’ economy and changing the world,” Hopcroft said. “Jebbit should be proud of being recognized as among the elite innovators from the Bay State’s deep talent pool.”
“We are honored to be recognized by our peers in the Massachusetts technology community as an innovator in the rapidly evolving digital media space,” said Tom Coburn, co-founder and CEO of Jebbit. “This distinction is a validation of our unique platform which lets marketers easily create, distribute and measure post-click engagement to better reach customers after the click whether it be email, display, native, social, mobile or video. Getting people to pay attention post-click with everything else competing for their attention is a tough challenge to take on as a technology company. Jebbit has not only met that challenge but has made post-click engagement an integral part of any digital marketing campaign”
Winners were selected in each category by an independent panel of judges comprised of executives, investors, analysts, media and thought leaders in each of the 16 respective categories, including: CEO of the Year, CTO of the Year, Emerging Executive of the Year, Private Company of the Year, Public Company of the Year, Start-up to Watch, Innovative Technology of the Year – Big Data, Innovative Technology of the Year – Cloud, Innovative Technology of the Year – Education Technology, Innovative Technology of the Year – Healthcare and Life Sciences, Innovative Technology of the Year – Internet of Things, Innovative Technology of the Year – Mobile Applications, Innovative Technology of the Year – Mobile Technology, Innovative Technology of the Year – Robotics, Innovative Technology of the Year – Sales & Marketing, Innovative Technology of the Year – Security.