From market insights to personal insights, understand your customer on a whole new level.
Use engaging interactive experiences to capture the declared data points you need to build a data-driven customer acquisition strategy and retain them for life.
CPG brands are turning to declared data to power customer-focused marketing strategies.
Find out how declared data can give you unparalleled customer insights to optimize the entire scope of your marketing activities.
How well do you really know your customers?
Better yet, how valuable is your quarterly market research? Whether you’re launching a new product, expanding a legacy brand, or trying to win back lapsed customers, your success is tied to understanding your target customer’s motivations, preferences, and intentions. What if learning that information were as simple as asking them?
Get insights you can’t get anywhere else with interactive digital experiences that capture declared data at scale and in real time. Then use that information to:
- validate market research
- bring confidence to your go-to-market plans
- optimize your marketing campaigns in real time
- build audiences for personalized retargeting
Break into the consumer data black box.
When retailers own the point of sale, they own all the first-party data generated there—and they have no reason to share it with the brands whose products they sell. But savvy CPG brands can navigate around that black box and use declared data to create relationships directly with the consumer.
Combat white-label and DTC competitors by collecting your own explicitly consented first-party data and going beyond inferences from transactional data. With declared data, you can build a CRM and conduct omnichannel personalization, beating DTC at their own game.
Get a demo today.
See the power of declared data for yourself.