Rakuten Rewards partners with Jebbit to create interactive, mobile rewards for customers like Verizon and Bing.
Rakuten, Japan’s largest eCommerce company, partnered with Jebbit to develop an interactive rewards program. Rakuten Rewards powers some of the largest loyalty platforms in the world, including those of Verizon, Yahoo, and Bing.
Rakuten Rewards is known for its digital savviness and forward-thinking mobile solutions. Rakuten partnered with Jebbit in its pursuits to improve its mobile offering by adding a new level of interactivity and engagement.
Jebbit’s mobile solution engages on-the-go consumers with swipeable, interactive content. It captures behavioral, attitudinal, and deterministic data, allowing brands to develop deep, psychographic profiles of each individual in their audience. Consumers who engage with Jebbit interactive content are more likely to re-engage later.
“Rakuten Rewards constantly pushes mobile rewards innovation,” Jebbit CEO Tom Coburn said. “We’re excited to collaborate with them to create an engaging, interactive experience for members of loyalty programs powered by Rakuten.”
Published June 13, 2016