We’re back with some more tips and tricks to help your brand optimize your declared data strategy. This week we’re talking about all things personalization, since it’s no secret that personalization has been a priority for brands across all industries especially in recent years. Yet the days of personalizing a consumer’s name within an email,
Brands globally are using a guided selling strategy to increase engagement, capture first party data, and communicate with consumers more authentically. Consumers love to unlock recommendations from experts, while willingly sharing data that would otherwise not be collected. Why make assumptions about consumers when there’s an opportunity to ask them questions at scale? If you
As third-party cookies disappear and privacy regulations expand, truly knowing your consumer has never been more important. How is your brand adapting to the shift away from third-party cookies and towards first-party declared data? Join Jebbit’s Pam Erlichman & Salesforce’s Sonia Chung on June 3rd as they discuss: – Strategies for collecting & prioritizing first-party
We’re back with a new episode of Cocktails & Conversations! In this episode, Pam sits down with Kelly Nickerson, Vice President, Retail Strategy & Analytics at Epsilon. Watch the full episode below to learn: What Kelly and Pam are drinking (of course!) Quarantine Learnings the Main Event: Personalization vs. Privacy How Epsilon provides genuine value
We’ve all been there. You’re online, browsing for something specific (or nothing at all), and check out a few different product pages. Next thing you know, it seems like there are retargeting advertisements everywhere you go. Whether you’re on Facebook, Instagram, your web browser, etc., there seems to be no escaping an item once you’ve
Welcome to a new series by Jebbit called Cocktails & Conversations! Cocktails & Conversations is an ongoing series where Jebbit’s Chief Marketing Officer, Pam Erlichman, sits down with one of Jebbit’s clients, partners, or industry leaders to discuss a topic related to Marketing, Digital Experiences, Quiz Commerce etc. while enjoying a cocktail of choice. In
Boden was looking to improve their customer's online shopping experience and also drive better quality lead capture. Keep reading to learn how they achieved exactly that and so much more with Jebbit.
Surveys have long served as a fundamental component of any marketing strategy. Not only are they incredibly easy to create, but they are also one of the most direct ways to learn more about your target audience. Want to learn how your customer’s shopping experience was? Or looking for customer feedback? Easy. Write a few
Check out the winners and finalists from this year's Virtual Jebbies Awards Ceremony!
Keep reading to learn how an effective lead capture process pays off, plus how Boden’s use of interactive experiences led to a 25% lead capture rate.
See the power of declared data for yourself.