Jebbit News

Jebbit’s Newest Consumer Data Trust Index Indicates Declining Trust in World’s Leading Brands

Recent survey shows broad support for data privacy legislation as consumers remain leery of brands requesting too much information.

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What Is Assumption-Free Marketing?

The consumer data industry is a mind-boggling web of guesses and assumptions. What if, instead of buying and scraping data, brands just asked consumers what they want to know?

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There's a New Way to Capture Declared Data

First-party data is the most valuable marketing data you can get. But how can you get it at scale?

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How Publishers Use First-Party Data to Drive Revenue

We illuminate three unique ways media companies are using first-party data to drive revenue.

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The Data Landscape

A two-minute overview of the four types of consumer data and their strengths and weaknesses.

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The Future of Marketing

Kipp Bodnar, marketing guru and CMO of HubSpot, gave a captivating session at Declared 2017, focusing on how companies need to adapt to the current trends of consumers and technology.

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