Declared Data 101

Jebbit on Loyalty Live

Jebbit President & Co-Founder Jonathan Lacoste joins Loyalty360 CEO Mark Johnson to talk about the biggest challenges & opportunities for loyalty marketing.

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Introducing The Consumer Engagement Playbook

Jebbit has developed 8 plays to combat common marketing challenges and increase consumer engagement across all channels.

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Jebbit Announces its Declared Data Platform is now available on the Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace

Customers can now collect and activate direct-from-consumer first party data through interactive digital experiences.

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Jebbit Releases Third Consumer Data Trust Index Indicating Continued Declining Trust in World’s Leading Brands

Survey Shows Broad Support for Data Privacy Legislation as Consumers are Increasingly Leery of Brands Requesting Too Much Information

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Jebbit Launches Agency Platform for Easy-to-Create Branded Interactive Experiences that Capture Pro-Privacy, First-Party Data

Meets demand from external and in-house agencies needing to deliver fast, no-code, high-performing creative engagements.

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The Complete Guide to Creating a Declared Data Strategy

Creating a declared data strategy doesn’t have to be complicated. Here’s how you can make your plan to collect and activate consumer-consented first-party data at scale.

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The Declared Data Strategy Template

This fully editable template is everything you need to map out your declared data strategy.

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Consumer Data Types, Explained: The Difference Between Third-Party, Second-Party, and First-Party Data

Confused by the marketing data landscape? Here’s your primer on consumer data types and their respective pros and cons.

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What Is Declared Data?

Declared data, or zero-party data, is a type of first-party consumer data that is willingly, explicitly volunteered by consumers. Here’s why that matters.

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