The Complete Guide to Creating a Declared Data Strategy
Creating a declared data strategy doesn’t have to be complicated. Here’s how you can make your plan to collect and activate consumer-consented first-party data at scale.
Creating a declared data strategy doesn’t have to be complicated. Here’s how you can make your plan to collect and activate consumer-consented first-party data at scale.
This fully editable template is everything you need to map out your declared data strategy.
Confused by the marketing data landscape? Here’s your primer on consumer data types and their respective pros and cons.
Declared data, or zero-party data, is a type of first-party consumer data that is willingly, explicitly volunteered by consumers. Here’s why that matters.
We're super creative at Jebbit...except when it comes to naming things.
Express’ Tony Zubek explains the guiding principles that have allowed his team to collect consented first-party data directly from consumers.
The ultimate playbook for collecting and activating declared data at scale for email personalization, retargeting, lead generation and more.
Pinterest establishes Jebbit as one of their select few new “Shopping Partners” enabling more personalized shopping experiences on the platform.
Recent survey shows broad support for data privacy legislation as consumers remain leery of brands requesting too much information.
The consumer data industry is a mind-boggling web of guesses and assumptions. What if, instead of buying and scraping data, brands just asked consumers what they want to know?
See the power of declared data for yourself.