In this episode, our CMO, Pam Erlichman switches up her usual glass of wine to a truly delicious cup of Salty Sailor coffee with Founder Neil Kittleson. Over 1 million businesses use Shopify to power their eCommerce experience and for Neil, the secret to gaining a competitive edge lies in truly understanding his customers better
Engaging Consumers With Interactive Experiences and Quizzes Creates A Personalized Data Value Exchange That Builds Trust
by Matthew Keemon, CTO @ Jebbit Data security is a concern for all brands, especially when it comes to the data that is handled by 3rd-party vendors like Jebbit. Consumers feel the same way. In Jebbit’s most recent Consumer Data Trust Index, 21% of consumers cited “public data scandal” as the #1 reason to distrust
By: Alexia Phipps, Strategic Client Partner at Jebbit CPGs, Telecomm, retail, auto, and beauty are just a few of the industries launching quizzes or gamified experiences to their consumers today. Quiz Commerce is an effective way to collect first-party, declared data at scale and increase consumer engagement in a conversational way. Many brands, however, have
Whether it’s their first savings account or a complex investment portfolio, financial services companies play a role in just about everyone’s life. Given all of the advancements in technology, everything related to financial services can now be handled in the digital world. Yet despite the advancements in accessibility and ease of use through technology, the
Jebbit launches Dynamic Product Feeds, a new feature enabling brands to upload their merchandise files to enhance their product match quizzes with personalized recommendations from their entire product catalog.
We’re back with some more tips and tricks to help your brand optimize your declared data strategy. This week we’re talking about all things personalization, since it’s no secret that personalization has been a priority for brands across all industries especially in recent years. Yet the days of personalizing a consumer’s name within an email,
Brands globally are using a guided selling strategy to increase engagement, capture first party data, and communicate with consumers more authentically. Consumers love to unlock recommendations from experts, while willingly sharing data that would otherwise not be collected. Why make assumptions about consumers when there’s an opportunity to ask them questions at scale? If you
As third-party cookies disappear and privacy regulations expand, truly knowing your consumer has never been more important. How is your brand adapting to the shift away from third-party cookies and towards first-party declared data? Join Jebbit’s Pam Erlichman & Salesforce’s Sonia Chung on June 3rd as they discuss: – Strategies for collecting & prioritizing first-party
We’re back with a new episode of Cocktails & Conversations! In this episode, Pam sits down with Kelly Nickerson, Vice President, Retail Strategy & Analytics at Epsilon. Watch the full episode below to learn: What Kelly and Pam are drinking (of course!) Quarantine Learnings the Main Event: Personalization vs. Privacy How Epsilon provides genuine value
See the power of declared data for yourself.