Jebbit News

Jebbit Announces its Declared Data Platform is now available on the Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace

Customers can now collect and activate direct-from-consumer first party data through interactive digital experiences.

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Jebbit Releases Third Consumer Data Trust Index Indicating Continued Declining Trust in World’s Leading Brands

Survey Shows Broad Support for Data Privacy Legislation as Consumers are Increasingly Leery of Brands Requesting Too Much Information

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Jebbit Launches Agency Platform for Easy-to-Create Branded Interactive Experiences that Capture Pro-Privacy, First-Party Data

Meets demand from external and in-house agencies needing to deliver fast, no-code, high-performing creative engagements.

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Consumer Data Types, Explained: The Difference Between Third-Party, Second-Party, and First-Party Data

Confused by the marketing data landscape? Here’s your primer on consumer data types and their respective pros and cons.

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What Is Declared Data?

Declared data, or zero-party data, is a type of first-party consumer data that is willingly, explicitly volunteered by consumers. Here’s why that matters.

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Three Rules for Acquiring Declared First-Party Data

Express’ Tony Zubek explains the guiding principles that have allowed his team to collect consented first-party data directly from consumers.

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Jebbit Named to Pinterest’s New Global Partners Program

Pinterest establishes Jebbit as one of their select few new “Shopping Partners” enabling more personalized shopping experiences on the platform.

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Jebbit’s Newest Consumer Data Trust Index Indicates Declining Trust in World’s Leading Brands

Recent survey shows broad support for data privacy legislation as consumers remain leery of brands requesting too much information.

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The One Thing Marketers Need to Know about Data Privacy Legislation

Struggling to wrap your head around GDPR, the CCPA, and other proposed data privacy legislation? It all comes down to reconceptualizing data as a privilege, not a commodity.

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The Marketer's Data Privacy Dictionary: A Guide to CCPA Definitions

We're not arguing semantics! Understanding the CCPA's terms and definitions is the first step to compliance.

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