Jebbit News

Jebbit’s Newest Consumer Data Trust Index Indicates Declining Trust in World’s Leading Brands

Recent survey shows broad support for data privacy legislation as consumers remain leery of brands requesting too much information.

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What Is Assumption-Free Marketing?

The consumer data industry is a mind-boggling web of guesses and assumptions. What if, instead of buying and scraping data, brands just asked consumers what they want to know?

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There's a New Way to Capture Declared Data

First-party data is the most valuable marketing data you can get. But how can you get it at scale?

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Coffee Talk: Using Jebbit for Holiday Campaigns

Learn how retail and travel brands are using Jebbit for their holiday marketing.

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How Publishers Use First-Party Data to Drive Revenue

We illuminate three unique ways media companies are using first-party data to drive revenue.

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The Data Landscape

A two-minute overview of the four types of consumer data and their strengths and weaknesses.

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Personalization's Secret Weapon

Declared data is information willingly shared by an individual about their motivations, intentions, and aspirations. Brands like Regent Seven Seas Cruises are using it to drive their personalization strategies.

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