Data Privacy & Legislation

A Year After Cambridge Analytica, Have Marketers Learned Our Lesson?

The fallout from the Cambridge Analytica scandal showed that consumers care how their data is used, even if they don’t understand it fully. Marketers shouldn’t be exploiting that knowledge gap—we should be trying to close it.

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Jebbit Launches First-of-Its-Kind California Consumer Privacy Act Resource Center for Marketers

The new website enables brands to prepare now for the arrival of the new data regulations in 2020

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The Declared Data Playbook for CPG

With DTC and private-label brands nipping at their heels, CPG brands are turning to declared data to fuel their marketing strategies.

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CPG Has a First-Party Data Problem

DTC and private-label brands’ competitive advantage? First-party consumer data that CPG brands can’t access—or so they think.

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Jebbit Celebrates International Women's Day

This International Women's Day, let's stop making assumptions.

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Companion by Jebbit Live Launch

Jebbit's latest product launch: It's Jebbit, but for websites!

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The Holidata Guide

The most wonderful time of the year...or is it? The holidays can wreak havoc on your customer data. Here's how you can prevent the holidata chaos.

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The Power of Loyalty

How consumer-given, first-party data transforms customer loyalty programs.

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There's a New Way to Capture Declared Data

First-party data is the most valuable marketing data you can get. But how can you get it at scale?

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