Marketing & Advertising News

Top 5 Industry Shifts Retailers Are Exploring in 2018

Retail is an ever changing industry that can be hard to keep up with. Find out what the top 5 investments that retailers are making in 2018 are, here.

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The Top 5 Takeaways from Personalization's Secret Weapon

Personalized marketing starts with declared data. Get the recap of Adweek's latest webinar, all about personalization, here.

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Personalization's Secret Weapon

Declared data is information willingly shared by an individual about their motivations, intentions, and aspirations. Brands like Regent Seven Seas Cruises are using it to drive their personalization strategies.

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The Top 5 Takeaways from Mobile Shopping 2017

Mobile Shopping 2017 was last week. Here are the top five takeaways that you need to know to make your mobile strategy more effective.

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Snapchat for Lead Generation

You’re probably not thinking about Snapchat as an enormously effective tool for capturing leads, conversion, and audience analysis. You should.

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Instagram? Insta-Great: How You Can Boost Brand Awareness on Mobile

With 216,000 photos posted every second, Instagram is the perfect platform for marketers to boost their brand awareness on mobile, for free!

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Hubspot’s Inbound and MITX’s Future M Conferences: CMOs, Content, Digital Strategy

Marketers are abuzz about Hubspot’s Inbound and MITX’s Future M conferences which have joined forces to create a world-class conference experience.

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