Declared Data 101

Three Ways to Capture First-Party, Declared Data with Your Holiday Campaigns

Each year, brands spend a lot of money on holiday marketing campaigns. Maximize return with these three strategies for capturing first-party data.

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Data-Driven Twitter Marketing: Getting the Most Out of the Jebbit + Twitter Partnership

Successful Twitter marketing is powerful. Learn how to get the most out of the Jebbit + Twitter partnership and use data to drive results.

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How to Achieve Omnichannel Personalization with Declared Data

Personalizing the customer experience across channels is a goal most brands covet, yet few actually achieve. What’s the secret to treating every customer like the unique individual they are? Continue reading to find out.

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Three Easy Steps to a Declared Data Strategy

Building a declared data strategy can seem intimidating at first, but it's a lot easier than you think. You might even say it’s as easy as 1, 2, 3...

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Overcoming the Personalization vs. Privacy Paradox

Our consumers want personalized, tailored experiences, but they hold their data cards close to the chest. The only way forward is to build (and maintain) trust with your audience.

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How Publishers Use First-Party Data to Drive Revenue

We illuminate three unique ways media companies are using first-party data to drive revenue.

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Three Ways Email Marketers Can Power Personalization with Declared Data

We did the work for you and simplified it down to three main ways you can power personalization with declared data. What is declared data? Check it out, it’s pretty cool.

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5 Takeaways from the Personalization vs. Privacy Paradox Report

What do 94% of marketers love, but 92% of consumers fear? The answer is personalization. Check out 5 key takeaways from our latest report, Overcoming the Personalization vs. Privacy Paradox.

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Validate and Enrich your Customer Profiles with Declared Data

The key to maximizing your relationships with customers relies on great customer profiles. How can you make sure those profiles are accurate and up-to-date? Declared data can help.

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How to Store and Activate Declared Data with Your CRM

The first step to a declared data strategy is collecting that data. The second? Storing and activating it via your CRM.

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