Data Privacy & Legislation

CCPA Cheat Sheet

A quick reference guide for marketers preparing for the California Consumer Privacy Act.

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How the CCPA Will Change Marketing for the Better

Data privacy legislation like the CCPA may cause marketers headaches in the short term—but in the long term, it will make your marketing smarter.

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Q1 2019 CCPA Action Plan

It's Q1 2019: T-minus twelve months to go before the CCPA requirements go into effect. Now is the time to educate yourself and assemble your CCPA readiness team.

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Does the CCPA Apply to Me?

The California Consumer Privacy Act will affect more than half a million US businesses. Is yours one of them?

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A Marketer's Guide: The California Consumer Privacy Act

Before California's new data privacy legislation goes into effect in 2020, marketers will need to know what it is, how it applies to them, what they need to do to comply, and how it might change their jobs.

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Why Marketers Have a Stake in Data Privacy Day

Brands have no choice but to join the conversation about consumer data privacy. On Data Privacy Day, let's challenge the way we approach personal data.

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Customer Spotlight: Cathay Pacific + "Jebception"

We sat down with Cathay Pacific’s Digital and eCommerce Manager, Wing Mui, to learn about the Jebbit + Cathay Pacific partnership and their Jebbie Award-winning experience.

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Customer Spotlight: Constant Contact & Evergreen Content

We sat down with Constant Contact’s Natalie Brownell to learn more about the Jebbit + Constant Contact partnership and their Jebbie Award-winning experience.

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Overcoming the Personalization vs. Privacy Paradox

Our consumers want personalized, tailored experiences, but they hold their data cards close to the chest. The only way forward is to build (and maintain) trust with your audience.

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5 Takeaways: Personalization vs. Privacy Paradox Report

What do 94% of marketers love, but 92% of consumers fear? The answer is personalization. Check out 5 key takeaways from our latest report, Overcoming the Personalization vs. Privacy Paradox.

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