After delving into the nuances of Social and Display, we are wrapping up our Critical Campaign Elements series by offering some do’s and don’ts of email marketing. Keep these in mind as you nurture and reach out to your subscriber base, in typical operations and while promoting a Jebbit campaign. Viability of Email 68% of marketers say that email marketing is… Read More
I had the opportunity to build and launch a campaign for Major League Soccer’s New England Revolution. This particular campaign was an interesting challenge creatively because we were exploring a new way of leveraging Jebbit – long-term social loyalty. Soccer teams have unbelievably loyal followings. With the explosion of growth in soccer’s popularity in the… Read More
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