Campaign of the Week: How the New England Revolution Scored With an Interactive Quiz to Promote Ticket Sales

Revs COTW Instagram ScreenshotWe’re a little over two weeks out from the first New England Revolution game! To get fans hyped for the season and ready to buy their tickets, the Revs launched an interactive schedule experience using our platform.

The trivia asked questions about the newly announced schedule to get fans excited for the upcoming season. Taking the quiz entered fans to win two tickets and two field passes – pretty sweet! Tickets went on sale this week, and the last question reminded fans of that.

Fans could enter their email for the contest after they took the quiz and had the chance to opt-in to receiving the From the Pitch MLS newsletter. You can preview the quiz here!

Out of the fans that saw the campaign – either on Facebook, Instagram, Twitter, or the Revs site – 83% of them started the quiz. Of those fans, 77% finished the quiz and entered the contest. 

Looks like the Revs scored big on that one – GOOOOOOOOOOOOOOOOAAAAAAAL!