The fallout from the Cambridge Analytica scandal showed that consumers care how their data is used, even if they don’t understand it fully. Marketers shouldn’t be exploiting that knowledge gap—we should be trying to close it.
Posts by Author: Rachel Haberman
Jebbit Raises $12 Million in Series B Financing to Increase Data Performance and Transparency in the Marketplace
The new investment round was led by K1, bringing the company’s total funding to over $20 million
The new website enables brands to prepare now for the arrival of the new data regulations in 2020 BOSTON, MA – March 12, 2019 – Jebbit, the world’s leading declared data platform, has announced the launch of the California Consumer Privacy Act (CCPA) Resource Center, a website offering articles, guides and quarterly action plans to marketers… Read More
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